CEO Chat: Sunbit

Company: SUNBIT

Headquarters: LOS ANGELES, CA

Year Founded: 2016

 

1. What problem was SUNBIT founded to solve?

Sunbit was founded to make financial products accessible to everyday Americans. As an immigrant, I was shocked by the barriers to fair lending, especially for those with good, but not perfect, credit. I saw this as an opportunity to use technology to change that. Starting with buy now, pay-over-time options for automotive repairs, we've expanded to dentistry and are now focusing on healthcare and medical billing. Our solutions help businesses offer installment loans while everyday Americans gain access to fair, transparent payment plans with no added fees. Sunbit is committed to making lending simple, inclusive, and beneficial for everyone.

 

2. How do you describe SUNBIT'S right to win in your market?

Workflow is a major concern for most healthcare practices, especially when it comes to billing. That’s why Sunbit integrates seamlessly into the patient billing process. Our pay-over-time option appears as another payment method on statements providers are already sending—requiring no extra effort from the practice. Patients avoid uncomfortable payment discussions, providers are paid immediately, and practices no longer need to manage payment plans or collections. With Sunbit, healthcare billing becomes simpler and more efficient for everyone.

 

3. What are your key goals and definition of success in the next 12 months?

Sunbit’s goal is to deliver great experiences for both merchants and consumers, helping people make the most of their hard-earned money. With a focus on healthcare, Sunbit offers patients a convenient, pay-over-time option. In the coming year, we expect significant progress in making Sunbit’s pay-over-time solution a standard payment option for healthcare expenses.